As millennials continue to change the way we consume our content one thing is for sure it has had a very apparent influence on todays music industry specially when it comes to visuals. Hailing from St. Catherine, Jamaica hiphop artist TrapShotta Rally is using this to his full advantage with the release of his new music video “Rude Boi“. Keeping it simple and allowing his raw lyrical flow accompanied with the hypnotizing production TrapShotta Rally has delivered one powerful visual. Check out the new music video “Rude Boi” available now on Vevo & YouTube!